Turkey provides many advantages to investors, it is a growing market with a friendly environment with a wide array of investment opportunities. In 2002 it's market share was 1.7% of the global total equating to 13.2 million tourists and generating 8.5 billion in revenue. These figures recorded an increase 5% higher than in 2003. According to figures released by the WTO, Turkey is the fastest growing tourism market in the world with a growth rate of 10% p.a.

Turkey offers different projects with development facilities for accommodating tourists and their needs. In order to diversify further in tourism, Turkey has promoted sites located further inland, for those whose preference is to be away from coastal resorts. Currently, tourism activities in the country are concentrated along the Aegean and Mediterranean coasts, where about 80% of Turkey's tourism accommodation can be found. However, investments made for accommodation are sufficient to meet future tourism demand, consequently, Turkey has a strong desire to attract both national and international investors.

The sites officially declared as "preservation and development areas of culture and for tourism " are currently being decided by the Ministry of Culture and Tourism. The ministry has opened up new areas for investments. For officially designated sites, the land allocation process for investors will start with the aproval of the macro physical plans. The physical planbs for the whole region or the sub-regions are drawn up and approved by the ministry.